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AYV, Radisson Blu sign ‘Major Strategic Partnership

HomeNewsAYV, Radisson Blu sign ‘Major Strategic Partnership

AYV, Radisson Blu sign ‘Major Strategic Partnership

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AYV Media Empire and Radisson Blu Mammy Yoko have extended their partnership with a significant new Marketing deal signed. The two giants strengthen their relationship further as they mark this new deal.

AYV Media Empire, the leading private media group in Sierra Leone, has secured the exclusive marketing deal with the world-renowned hospitality hotel, tasked with the promotion, advertising and public relations requirements of Radisson Blu.

Radisson Blu will be rolling out its Marketing strategy to continue to build strong relationships with the local community here in Sierra Leone, internationally and with the diaspora.

Not only is Radisson Blu reinforcing its status as a leader in the hospitality landscape, but it’s also cementing its position as a leader in top-quality service delivery within the Sierra Leone community across Africa and globally.

AYV are thrilled to secure this strategic partnership with Raddison Blue. This milestone achievement underscores AYV’s commitment to growth and innovation in the media landscape.

By integrating our advanced digital media network, PR and Promotion expertise with Radisson’s top-notch service and cutting-edge facilities, we aim to deliver unparalleled advertising, PR and promotion experiences that will captivate customers and redefine the hospitality journey.

This collaboration marks an exciting chapter for AYV Media Empire and reaffirms our position as a leading player in the Media industry.

Mr Daniel Moore, Marketing and Commercial Director, Cordelia Paul-Wright, Deputy Marketing Director – Global Markets (Acting Online Director) and Christian Tucker, Finance Director, representing AYV at the signing.

Present from Radisson Blu were Patrick Nyallay – Acting Director of Sales; Abibu Jalloh – Public Relations Person; Yvonne Elliott – Human Resources Manager; Jonathan Angye – Executive Chef; Ahmed Gomaa – Financial Controller; Bes Sebastien – General Manager; Jacklyn Roy-Macauley – Guest Relations.

About Radisson Blu:

One of the international chain hotels in Freetown, this classy hotel has 171 stylish rooms and suites with modern amenities like Free high-speed, wireless Internet and satellite programming. It’s also an excellent venue for events such as weddings and conferences and it is set against the beautiful backdrop of the Lumley Beach, Freetown’s city beach.

Set on a peninsula on West Africa’s coast, the Radisson Blu Mammy Yoko Hotel in Freetown offers far-reaching coastal views and excellent access to the city center. Lungi International Airport is across the bay, and can be reached in 30 minutes by water taxi, ferry, or private speedboat. Lumley Beach, one of Sierra Leone’s best-known beaches, is right by the hotel, and is a great place to swim, relax, and fish. Freetown’s culture-filled city center is 10 kilometers away — don’t miss the National Museum and Fourah Bay College, West Africa’s oldest university.

Our Freetown hotel is built for relaxing — head to Lumley beach or outdoor swimming pool to soak up the sun. If you want to keep on top of your workout regime, there’s an on-site gym, as well as 2 tennis courts. The Deck is the place to go for breakfast, lunch, or dinner. Split between a comfortable dining room and an elegant terrace, it offers international dishes along with fresh seafood. Baw Baw Bar serves snacks and grilled dishes, as well as beers, cocktails, and liquors, which can be enjoyed in the lounge, by the pool, or on our private beach.

About AYV:

Africa Young Voices (AYV) Media Empire: is a leading media company providing cutting-edge communication solutions. AYV operates three television channels, radio, newspaper, and a printing press. AYV also broadcasts on DStv Channel 399 in Sierra Leone and across Africa. AYV International is headquartered in London, United Kingdom with networks across the world including in Africa, Asia, Europe, Pacific, the Americas, and Caribbean. AYV has established a strategic partnership with the British Broadcasting Corporation (BBC), the world service programme in London. This partnership offers both AYV and the BBC a world – class broadcasting platform and resources for audiences across the world. More about: www.ayvnews.com

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